Thursday 2 October 2014

Point 10 - Textual Analysis (Part 1)

Here is 'The Fear' - My chosen music video track.


 The music video for "All about that bass" by Meghan Trainor is quite similar to Lily Allen's Official Music Video for 'The Fear' (Above).


Mise-en-scene: Very similar set ideas. Both videos have a sense of surrealism about them. Pastel colors, and doll houses/toys featured in both videos. Both videos have pastel colored balloons for decoration, which makes the video very eye-catching. Both videos include syncronized dancing to the beat and a setting where the singer is alone singing. Both include lip-syncing and is very much about the singers (Lily in 'The Fear' and Meghan in 'All about that base').

Sound: 'The Fear' talking about stereotypes of being famous, and how everything seems to be going over her head but she is coping fine. 'All about that bass' is about how body image is so noticed these days but that you can't let it get to you.


Lighting: The lighting in both music videos is very natural lighting allowing the pastel colors to really stand out. 'The Fear' is shot in daylight however is mostly shot indoors - 'AATB'* has been completely shot indoors. Both videos will have most likely had natural lighting in order to create the effect of daylight in order to have brighter music videos in order to attract to the eye.


Cinematography: There are a range of establishing shots in 'The Fear' for example, the house at the end and showing what the Lily Allen has done throughout the video has done to the house. In 'AATB'*, there isn't as many establishing shots because it is much more based on her and the actors and dancers she has with her in the video. Something which links the two videos together is the amount of close up shots on what the singer is doing, focusing on their movements and actions. 'The Fear' tells more of a story as the video progresses however in 'AATB'* Meghan has a range of different events going on throughout the video as opposed to telling a continuous story.


Both videos have messages within them - 'The Fear' being how you can't let things get in the way of your life because it will take over your life, the song is a metaphor for how being famous can really get into your head because the press tells you to be one way, however you want to be another way. 'All about that bass' has a much simpler meaning to it, however kind of similar to the message of 'The Fear' - This message is that you can't let things get to you otherwise it'll make you feel bad about yourself, and don't change who you are for the publicity, to be yourself whatever the circumstances.

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